Yoast Local SEO

Local SEO for WordPress plugin

Yoast Local SEO

If you own a local business, this is a crucial moment to increase your online presence on a local level. Because now more than ever, your customers’ search focuses on local results. So that makes ranking high in their local search results of the utmost importance. Are you not on top of their search results? Then you’re losing customers to the competition in your area.

Stop worrying about how to get to that top position. Let the Local SEO plugin take care of it for you.

Your chances to rank just improved!

Yoast Local SEO was already the easiest way to secure your place in local search results, Google Maps and the Knowledge panel, but with our recently revamped way of adding all the important information to your web page, your chances to rank just improved even more!

By adding schema data in an innovative, new way, we make sure that search engines like Google get your location and other important information on the fly, are able to combine all that information and serve their visitors the best result for their search.

What exactly does the Local SEO plugin do for me?

The Local SEO plugin helps you rank better in local search results.  Simply put:

  1. It tells Google everything it needs to know to put you on top in local search results
  2. It enhances your contact page, so your online visitors actually make it to your place
  3. It optimizes your local SEO for one or more locations, and you can easily add a store finder

Let’s dive a little deeper in these benefits.

1. It tells Google everything it needs to know

Google likes it when you tell it a little bit about yourself:

  • Name of your business
  • Type of business
  • Physical location
  • Opening hours

But just putting this information on your contact page won’t do the trick. You’ll need this data in Schema.org as well, so Google sees it on every single page.

The Local SEO plugin takes care of all that technical stuff for you under the hood:

  • KML File generation and automatically adding these to your XML sitemap (needed for Google)
  • Address output in Schema.org format
  • Showing opening hours (with Schema.org output)
  • Showing Google Maps instantly on your website, including a route planner
  • Submitting all of this technical data to Google

So no worries if this specialized local SEO stuff sounds confusing: the Local SEO plugin fixes it for you.